Our aim is to give you the freedom to experiment with your hair colour without the fear of heat and colour damage. We offer professional, salon-quality results in the comfort of your own home to help unleash your inner confidence.
Our hair treatment was shortlisted for the Pure Beauty Best New Hair Product Award in 2017!
We're huge fans of Manchester-born producer and DJ, Inka Colours, so much so that we featured his songs on all our videos! Check out all his amazing tracks here!
We were thrilled to get the opportunity to work with inspiring graphic designer, Wadz Gramm. Find out more about our collaboration here!